Why Source from Small Farms?
Our raw ingredients are sourced directly from organic family farms with a focus on regenerative agriculture. Regenerative agriculture supports healthier soil, in turn producing healthier and more nutrient-rich herbs, flowers, and plant oils.
Ingredients from small farms are also far more fresh, contributing to richer nutrient and antioxidant content—think of it like vegetables from the farmers market compared to the grocery store! When we formulate and craft with these powerful ingredients, our products become more concentrated in the plant compounds and nutrients that are so transformative for skin and hair.
The freshness and potency of our ingredients can be identified by richness of scent and color. The above photo shows a comparison of calendula from a popular, larger herb supplier (left) vs ours from a small Vermont farm (right). The difference is striking!
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